Between McDonald’s, Dell, Google, and Bank of America, it feels like every big business today has started going green. Part of the reason is a passion for protecting the environment. Another part is the profits.
Green business practices attract a group of consumers who want to do their part for the planet. Customers aren’t the only ones who love sustainable practices. Employees are more likely to stick with a small business that goes green.
By switching over to sustainability, companies can save money on things such as printing, lights, transportation, and more. These aren’t the only ways your business can benefit from making the switch. Keep reading this guide to learn more.
Recycling Cuts Costs
There are many ways that sustainable business practices can help you cut costs. The first is printing. By asking employees to print on both sides of a piece of paper, you cut consumption.
If saving paper isn’t enough for you, there are eco-friendly printing companies that you can go through for all your marketing material. You can click here to learn more about that. For now, let’s move on to lighting.
Traditional light bulbs are created with chemicals that harm the environment as they sit in landfills. They’re also made with glass, which is another problem.
LEDs aren’t made with the same chemicals. They also last a lot longer than traditional bulbs, so you won’t have to replace them quite as often.
One area where new businesses dump a lot of money is furniture. To cut costs and recycle old chairs, consider buying refurbished furniture. If you’re really passionate about going green, try to buy pieces that are made with recyclable materials.
It Attracts Customers
Customers nowadays are passionate about the environment. They want to do their part to reduce their carbon footprint and protect the environment. That includes shopping at businesses that share their beliefs.
By switching over to environmentally friendly practices and using recyclable packaging, you grab customer trust. Many people don’t mind paying more for products that come from reliable companies like yours. As you can imagine it, helps you stand apart from your competitors who haven’t gone green yet.
Increase Your Sustainability
Due to climate awareness, many products used to run businesses are more expensive than they used to be. If you haven’t made the switch to sustainability, you may struggle to keep your doors open.
Trust us when we say that it’s better to not rely on natural resources like some of your competitors. It will keep your bills low, so you can continue running your business.
If you decide to become a green company, the government will thank you for it with special incentives. You’ll be able to take advantage of rebates and tons of tax breaks.
If your HVAC system were to go out, you would be able to get it fixed at a reduced rate as long as it’s a model that uses up less power. You can claim up to 30 percent of your energy-efficient appliances when you’re doing your taxes.
If your company vehicles aren’t gas guzzlers, you can claim those on your taxes as well. Tax credits aren’t the only way the government will reward you for caring about the environment. You can also get subsidies and grants that you can put toward running your business.
Employees Love it
Customers aren’t the only ones who love green practices. Employees feel good about working for companies that care about the planet. This will keep them around longer, which says good things about your turnover rate.
Since you’re less likely to lose employees, you won’t have to worry about wasting money training new hires. Many companies are switching over to offering remote work to their employees.
Workers enjoy operating from home because they can spend more time with their families. They also get the freedom to work in whatever room in the house they want in most cases.
You benefit from the remote arrangement as well. Since there are not as many people using power in your building, you’ll see a dramatic decrease in your utility bills.
Happy workers are healthy workers. By working from home, they don’t stay quite as stressed. There are also not as many people spreading germs around your office building.
Even if you don’t offer remote work, there are still health benefits involved with greener practices. If you switch over to eco-friendly cleaning products, you cut back on the harsh chemicals in the air.
If you keep unhealthy snacks out of your vending machines, employees will have no choice but to eat better. All of this will reduce the number of sick days your workers take, which keeps production going.
You Get a Certification
If you get a green certification, you’ll be able to use it to your advantage. You can plaster your credentials all over your website, logo, merchandise, and more. You’ll even get a little sticker that you can put up in your office.
When customers see this symbol, they’ll know where to shop. It might take a little work to get your certification, but it’s more than worth it.
You’ll Learn Something
The last benefit (and perhaps the most important one of all) is knowledge. While getting your green certification, you’ll meet with a team of auditors.
They’ll sit down with you and tell you everything you need to become a green business. You’ll learn about sustainability practices that you’d never even heard of before.
Benefits of Becoming a Green Business
The initial cost of becoming a green business can be a bit high. You’ll have to replace a bunch of your appliances. There’s also the little matter of getting a certification so you can use your new sustainable status to your advantage.
We promise that once you get past the startup cost, you’ll make all your money back in customer and employee satisfaction. You also get to feel good about yourself and protect the environment. You can’t put a dollar sign on that.
Going green is only one way to grow your company. Check out the business section of our blog to learn a few more tricks that will keep your doors open.