When you’re running an e-commerce business, it’s easy to feel like you’re in total control. However, an e-commerce business can face most of the same risks as a brick-and-mortar store. This article will cover the eight reasons you need e-commerce business insurance.
It’s the law
In many countries, you can be held liable if someone uses your site and it causes them damage. For example, what if a customer lists their sofa on your classifieds website and then an unqualified delivery driver damages it? You still could be found legally responsible – meaning that the business owner might have to cover the cost of damages out of their own pocket.
You could get sued
Running an e-commerce business could end up costing you more than you think – especially if your site causes damage to a customer. In the event of a lawsuit, you could be found liable for damages and this would naturally mean paying out money to cover these costs. However, insurance can protect against this.
Keeps your business up and running
If your site is temporarily or permanently offline due to a hardware failure, an attack on your website, or a natural disaster, then you could lose sales. In any of these situations, insurance can help with the costs involved in getting up and running again as soon as possible. You should check out Custom Shipping Insurance | Cabrella | E-commerce Shipping Insurance for more information.
Makes you look credible
If you have an e-commerce business, then carrying insurance can help to boost your credibility with customers. As well as reassuring them that they are in safe hands when buying from you online, it could even attract new customers because it shows potential buyers that you’re a responsible business owner.
Protects your employees
If one of your employees is injured in the course of their work, then you will still be legally responsible for them. If necessary, insurance can reimburse them for medical costs and lost earnings while helping to protect both you and your business so that they don’t have to go uncompensated for their injuries.
Helps to attract and retain employees
In addition to protecting your employees, insurance can help you to attract new talent as well. In particular, offering life insurance and salary protection can be a valuable recruitment tool for prospective staff members because it shows them that they will be taken care of should something happen – whether through illness or death.
Protects your business reputation
Reputation is everything for an e-commerce business. If you lose data, or if your website goes offline unexpectedly, then any potential customers could be put off from buying from you again. Insurance can help to protect against this by reimbursing customers who have experienced service failures because of technical errors on your part.
Because you cannot predict the future
While taking smart business precautions such as designing a solid e-commerce platform and building an active customer base, it’s important that you also carry the right insurance for your online store!