Chinese game firm Shanda guns for Western mobile success with new merged studio

Major Chinese game company Shanda has merged two of its mobile studios and its European publishing arm into one entity: Eyedentity Mobile. With a slate of eight new titles, the Chinese company hopes to find success in Western markets.

Eyedentity Mobile brings together Shanda’s disparate international studios under one identity: China’s Eyedentity, and its Korean and European Actoz Soft branches. Shanda is investing $30 million in a range of eight Asian-developed games which it plans to localize for the Western market.

“We are excited to be an active part in this development and look forward to participating on the great lineup for 2015 and 2016,” said Coco Chen, CEO of Eyedentity Mobile, in a statement.

Update: Our original version of this story said that Eyedentity Mobile had plans to develop its own titles after localizing games developed in Asia. This was based on an erroneous report and has been corrected.

Discovering a Different Side of Laura Parks in a Beautiful Place Downtown, San Francisco

A Photo Book with Andreea Martini Following her Trip from one Side of the US to the Other

Take a Deep Dive into the Alternate Lifestyle of Paris, France, with Kelly Laurence

What Happens when you Lose Yourself in an Unknown, Foreign Country? Advice and Tips

Red is the Color of Confidence and Motivation Says Emilia Blank in Vogue Magazine

Admittedly This is a Trend We Never Thought Would Make a Comeback from the Early 90s

How Danielle Monchette Saved a Corgi Puppy From the Mountainous Regions in China

Adventuring into an Unknown City with Claire Pascale to Showcase the Latest Fashions

The Newest Gadgets to Make Waves in the Digital Marketplace of Quarter 3 of 2021

Modern Problems Require Modern Solutions: IT Companies Making Revolutionary Changes

Self-Closing, Self-Driving – Here is the Newest Smart Car that Can Take you Anywhere

Combating Stock Market Problems By Going to the Direct Source and Providing New Jobs

Chinese game firm Shanda guns for Western mobile success with new merged studio

Most Popular

Federal Judge casts doubt on Epic v. Google settlement

Becoming One with Nature Takes Time and a Lot of Yoga says Pauline Jacobs

Contributing to a Brighter Future by Volunterring For Environmental Societies

Letting Loose and Having Fun in the Rural Villages Along the Seine in France

LEAVE A REPLY Cancel reply

More from Author

Federal Judge casts doubt on Epic v. Google settlement

Becoming One with Nature Takes Time and a Lot of Yoga says Pauline Jacobs

Contributing to a Brighter Future by Volunterring For Environmental Societies

Letting Loose and Having Fun in the Rural Villages Along the Seine in France

Read Now

Federal Judge casts doubt on Epic v. Google settlement

Becoming One with Nature Takes Time and a Lot of Yoga says Pauline Jacobs

Contributing to a Brighter Future by Volunterring For Environmental Societies

Letting Loose and Having Fun in the Rural Villages Along the Seine in France

Exploring the Coral Reefs to Understand How Pollution Has Impacted Aquatic Life

Cultivating an Entire Garden Over the Course of a Year and Growing it to Maturity

Hitchhiking from one Side of the Country to the Other while on a Tight Schedule

What Happens when you Lose Yourself in an Unknown, Foreign Country? Advice and Tips

Take a Deep Dive into the Alternate Lifestyle of Paris, France, with Kelly Laurence

A Photo Book with Andreea Martini Following her Trip from one Side of the US to the Other

Discovering a Different Side of Laura Parks in a Beautiful Place Downtown, San Francisco

Arts and Crafts – a Very Relaxing Hobby for the Kids Stuck at Home with Online Classes