Many people do not return to a website if their last delivery was late or had fewer payment options. In this article, we will explain how delivery mistakes can harm your business. Check if your business is suffering from these common flaws too and avoid them in the future.
5 Delivery Mistakes That Are Destroying Businesses
Among many here are the top 5 mistakes businesses are making when it comes to delivering services and products to their users. Sometimes there are not enough payment options on the website providing online services such as essay writing or re-writing. Along with these, let’s have a look at other mistakes:
1. You Want To Do Everything Yourself
You can deliver goods to customers on your own. If you live in a small town, fulfill several orders a day, and do not plan to expand. But in any other case, it can harm the business. Traffic lights and traffic jams will take the time that you could devote to developing your business.
For example, create more products if you craft something yourself. Enter new markets and arrange collaborations. Learn how competitors are doing and not repeat their mistakes. Seek new customers through advertising campaigns and promotions. In a word, make money and make your business bigger and more visible.
2. You Rely Too Much On Mail
The goods can be sent by regular mail and save on the service. But remember that this is also outsourcing of responsibility for quality. If there is a failure at the post office and the goods are delayed, you cannot influence this and guarantee something to the buyer.
The client will remain dissatisfied, even if the product itself is perfect for him. Whether he will order from you again is a big question. Besides, a long queue at the post office upon receipt, impolite treatment, or any delays in the process will be associated with your brand. After all, buyers value manufacturers who save their time.
3. You Are Investing Heavily In Transportation
Investing in courier transport is more of an expense than an investment. Own equipment brings not only convenience and independence but also high maintenance costs. You can calculate obvious costs in advance – regular maintenance, insurance, and gasoline. But any transport can suddenly break down.
Cars get into accidents, and this is not only repair but also downtime. During the repair, you will have to look for another car or reshape the logistics scheme. It does not mean that it is always unprofitable to have your transport. Just keep in mind that you need spare funds and a plan B for all of these situations.
4. You Are Not Considering User Comfort
All stages of delivery should be assessed from the point of view of the customer’s convenience. From the first click on the site to receiving the goods, it should be a good experience for them. To a large extent, comfort comes from the client’s right to choose. Someone will find it more convenient to pay for the service, let’s say online help with assignment writing services, with a card option on the site.
Other people give preference to give the money to the courier upon receipt. Therefore, it’s great if you allow customers to do what they feel most comfortable. For example, order delivered directly to the door of the apartment or pick up the parcel at the reception point.
The same goes for shipping costs and waiting times. Offer different options from free shipping when ordering for a certain amount to instant delivery with a possible surcharge.
5. You Don’t Use Technology
Of course, the most important thing is the product itself and its quality. But in 2020, most buyers want to track shipping online and be able to open their order history at any time. Other things being equal, the client is more likely to choose a service with convenient delivery.
Besides, introverts who, thanks to applications and instant messengers, have got into the comfort zone. They are very reluctant to leave it to receive a call from a courier or talk to someone on the phone. You don’t need to develop your tracking system from scratch. You can use ready-made solutions from other platforms.
A little mistake can be fatal for the business. Whenever the customers are not satisfied, they don’t return to the service or product again. Moreover, a bad reputation also spread in the market. We are hopeful that you will not repeat any of the above mistakes for making your business successful.